Field notes for creative founders
Advice on growing your audience, streamlining your work, and building a durable digital business.
7 lessons on creative strategy for new founders and entrepreneurs
After a decade of building creatively driven businesses, I've compiled a concise, no-nonsense guide to help new founders and business owners starting out.
Copywriting secrets in the brave new world of content marketing
Learn why clear, persuasive writing matters everywhere now. Discover how to make your words count, whether you're selling a product or sharing an idea.
Know, like, and trust: Sell more by building better relationships
Expand your reach and get people to know you, like you, and ultimately, trust you so that you can connect more of your products to the engaged, ideal customers who would find them helpful.
Start making noise, then listen for signal
Discover how to unveil and validate digital business ideas by engaging audiences and analyzing feedback for product and service success.
Agency culture: The heartbeat of your creative business
Discover how strong agency culture drives success, fosters innovation, and enhances team spirit in creative businesses.
Referrals: Using word-of-mouth to your advantage
Discover how to boost your agency's growth with effective referral strategies and word-of-mouth marketing. Unlock the power of trust and client recommendations.
Setting ambitious goals: Planning for a profitable new year
Setting ambitious goals is not just about dreaming big—it's a strategic approach to personal and professional growth. What will you achieve in the new year?
Building a value ladder is more than just upselling
Discover the secrets of building a well-crafted value ladder for your business that meet and exceed customer expectations.
Nontraditional networking strategies for digital entrepreneurs
Unlock advanced networking strategies for digital entrepreneurs. Boost your network with personal branding, meaningful social media connections, and strategic collaborations.