Field notes for creative founders

Advice on growing your audience, streamlining your work, and building a durable digital business.

A strategy for long-term customer loyalty

A strategy for long-term customer loyalty

Discover the power of transparent marketing in building customer trust and loyalty. Explore practical steps to implement transparency in your business strategy.

The battle within: Scarcity mindset vs. abundance mindset

The battle within: Scarcity mindset vs. abundance mindset

Discover the power of shifting from a scarcity mindset to an abundance mindset. Embrace growth, seize opportunities, and create more business success.

The Post-Purchase Strategy: Enhance customer experience and drive repeat business

The Post-Purchase Strategy: Enhance customer experience and drive repeat business

Discover the importance of the post-purchase journey and effective strategies to nurture it, drive loyalty, and boost repeat business.

The Pricing Paradox: Where psychology, perception, and profit intersect

The Pricing Paradox: Where psychology, perception, and profit intersect

Uncover the secret behind successful pricing strategies. Navigate the Pricing Paradox and boost your profit with insights into psychology, perception, and value-driven pricing.

Master business storytelling: Captivate and convert your audience

Master business storytelling: Captivate and convert your audience

Learn the art of business storytelling to captivate, inspire, and build lasting connections. Transform your marketing with these six powerful steps.

Mastering persuasion: 5 strategies to elevate your business

Mastering persuasion: 5 strategies to elevate your business

Discover the power of persuasion and its impact on your business. Learn the principles, strategies, and techniques to influence decisions and elevate your business to its full potential.

Top creativity killers every entrepreneur must overcome

Top creativity killers every entrepreneur must overcome

Overcome these four creativity killers to unlock creative potential, foster resilience, and pave the way for growth as an entrepreneur.

Trust your gut: The art of intuitive decision-making

Trust your gut: The art of intuitive decision-making

There's a strong link between your gut and brain, giving credence to the phrase "trust your gut." Learn to harness it to make better decisions for your business.

Introducing Zero Brand

Introducing Zero Brand

Introducing Zero Brand — a new storefront with garments, prints, and accessories exclusively designed for people who appreciate CC0.

2021 Year in Review

2021 Year in Review

This year was one of the most exciting and productive in recent memory. I’m excited to use the momentum from the latter half of 2021 to kick-start 2022.