7 lessons on creative strategy for new founders and entrepreneurs
After a decade of building creatively driven businesses, I've compiled a concise, no-nonsense guide to help new founders and business owners starting out.
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Copywriting secrets in the brave new world of content marketing
Learn why clear, persuasive writing matters everywhere now. Discover how to make your words count, whether you're selling a product or sharing an idea.
Master post purchase emails with these tips and templates
A well-crafted post-purchase email sequence thanks customers, builds strong relationships, boosts sales, and turns one-time buyers into loyal fans.
Seal the deal with these five bottom of funnel emails
From addressing objections to showcasing success stories, this BOFU guide helps you turn subscribers into loyal customers with empathy and connection.
The 4-email secret to a nurture sequence that connects
Craft the perfect 4-email nurture sequence that turns newsletter subscribers into raving fans who can't wait to open your next email.
The counterintuitive welcome email sequence (that actually works)
Ditch the cookie-cutter advice and learn the counterintuitive truth about welcome sequences that actually drive engagement and sales.
Email marketing best practices: Why open rates are dead (and what to track instead)
Discover modern email marketing best practices that go beyond open rates. Learn how to track meaningful metrics and craft engaging subject lines that drive real results.
