Field notes for creative founders
Advice on growing your audience, streamlining your work, and building a durable digital business.
A strategy for long-term customer loyalty
Discover the power of transparent marketing in building customer trust and loyalty. Explore practical steps to implement transparency in your business strategy.
The battle within: Scarcity mindset vs. abundance mindset
Discover the power of shifting from a scarcity mindset to an abundance mindset. Embrace growth, seize opportunities, and create more business success.
The Pricing Paradox: Where psychology, perception, and profit intersect
Uncover the secret behind successful pricing strategies. Navigate the Pricing Paradox and boost your profit with insights into psychology, perception, and value-driven pricing.
Master business storytelling: Captivate and convert your audience
Learn the art of business storytelling to captivate, inspire, and build lasting connections. Transform your marketing with these six powerful steps.
The Testimonial Engine: How social proof can lead to business growth
Introducing The Testimonial Engine, an innovative approach to collecting and leveraging customer testimonials for business growth. Overcome barriers, automate collection, and amplify success stories.
Leave the hustle behind: How to build a repeatable sales system
Discover the key to consistent sales growth for your creative business. Learn the step-by-step process to build a scalable sales system so you can finally be free from the daily grind.
Mastering persuasion: 5 strategies to elevate your business
Discover the power of persuasion and its impact on your business. Learn the principles, strategies, and techniques to influence decisions and elevate your business to its full potential.
Rethink your earnings: A case study on value-based pricing
Hourly billing is a trap. It's a cage that keeps you tethered to the ticking clock, limiting your income to the number of hours you work. But what if there's a way out?